Category Archives: online reputation management action plan

19 May

Start Creating Your Own Action Plan for Online Reputation Management

JW Maxx Solutions, a leading provider of online reputation and brand management, along with many different types of media solutions, knows that when it comes to any business, there image online is one of the most important aspects of their brand. But many have questions about how to monitor their web presence and how to change it. That’s why the experts are here with two easy steps to help businesses start creating their own online reputation management action plan through SEO (search engine optimization)

  1. Write Just Enough Content: While maintaining your website and for it to have a better chance of appearing in search results, it’s important to remember there are no “ideal lengths” of content. Ask yourself about the page’s uniqueness (based on the others on the site and other pages on the web) the value to users, the accessibility from a site’s homepage (via clicks) and also the content’s ability to provide value with the correct type of media (image/video or text) so users may be inspired to share it. But it’s important to still satisfy the user’s internet experience and the context in which they are querying.
  2. Tag your content: Standard tags like a meta description, title and header are important for core search engine optimization. But there are also some new and necessary tags for Facebook, Twitter and other social media websites that can help SEO from a visibility standpoint. For example, the Twitter cards help give users greater context and insight into URLS shared on the site, which allows Twitter to send more engaged traffic to your site or app.

By trying out these two simple tips, it can help start your online reputation management action plan today. For more information and tips, please visit www.jwmaxxsolutions.com